By David Barrett, Co-Founder, AudioAcrobat
Few things warm the heart than recognition for a job well done.
So, when you get one of those written emails from someone who adores and praises your service or product, go a step further and ask for an audio recording and give adulation a whole new meaning.
The results can be truly magical!
AudioAcrobat is celebrating its 8th year in business. Since 2004, we have received many email acknowledgments from members worldwide about our testimonial recording feature.
I can recall one such commendation where one member, in particular, espoused how audio testimonials had dramatically increased their business.
“Aaaaah,” I remarked. “This deserves some attention.”
We discovered that thousands of our members where using recorded testimonials on their Web sites, blogs and in their social media venues.
AudioAcrobat’s quiet testimonial feature was no secret. It is right up there with salt and pepper as needed ingredients.
The desired audio testimonial is about a minute or two in length in length. A recording of 5 minutes is considered the limit and AudioAcrobat has set this length as the maximum recording time.
The testimonial such include these key points:
1) Name of the person making the recording
2) What this person does for a living
3) What the product or service is that warrants the testimonial
4) How the product or service has affected this person
To set up an AudioAcrobat testimonial line is quite simple. Like voice mail, it is a process that has no ambiguity or confusion. It is a telephone number created in minutes and placed anywhere along with simple instructions to call and start recording kind words.
Nothing beats a heartfelt emotive characterized by the sheer enjoyment of an experience. It is like a referral of the highest order.
Here is an example of a testimonial line: Call (512) 827-0505 ext. 2244
The magical part is taking the recording(s) and posting for everyone to playback and hear. By the way, AudioAcrobat can do that, too.
Check out this playback example: http://www.audioacrobat.com/play/WdhGLFrk